.TODAY Domain Names
In today's fast-paced world, staying up to speed with our audience's right-here-right-now expectations is a must.
When launched to the public in 2014, the .TODAY extension was aimed at addressing the needs of websites delivering current information and advice in a specialized area to their time-sensitive audience.
Why register a .TODAY domain name?
Using the .TODAY domain extension, news outlets and independent journalists can add a sense of urgency to their website and make their information delivery more trustworthy in the eyes of their readers.
Also, websites publishing daily horoscopes, weather forecast, TV schedules, fashion chronicles, or the latest celebrity stories, gossip, etc., can easily increase their freshness factor by using .TODAY.
By adding TODAY after the dot, event promoters, advertisers, bloggers, and content feeds can all add a timeliness stamp to their online presence.
Political organizations, in turn, may use the extension to highlight the importance of an issue they provide a solution for via their platform.
Non-profit organizations could magnetize the attention of people who are in for a change by combining the name of their cause with .TODAY (e.g. letsgetridofplastic.today, cleanriver.today, supportbreasfeeding.today, etc.).
Businesses offering urgent services, such as home appliance repair, plumbing, locksmithing, etc., can easily stand out from the competition with .TODAY, thus making it clear to prospects that they will have the job done really fast.